Western Governor’s University
Visual Designer
2026 – Present
Concept and produce infographics and motion graphics for online course content, delivering up to 60+ assets per course across 4-8 courses to date.
Serve as sole visual designer for a new 10-course Bachelor’s program, advising on graphic placement, visual strategy, and interactive HTML activities to strengthen student engagement.
Contributed UI design system guidelines (color, typography, layout) for an internal AI-powered tool, partnering with WGU’s integrations team to standardize visual consistency company-wide.
Built a proofing and tracking system that introduced a structured design review process, improving consistency and cross-team visibility.
Recognized by teammates for fast turnaround and the ability to distill complex visual ideas into clean, accessible visuals that reinforce student learning.
Victra, Verizon Authorized Retailer
Lead Graphic Designer
2023 – 2026
Lead design & production of all paid media in partnership with Verizon, Total Wireless, Google, and Samsung.
Edit video content to address our target audience through social media and CTV placements, driving in-store visits and website traffic.
Transform static ad concepts into dynamic HTML/video content, increasing campaign engagement, earning an average $6 ROAS.
Support fast-changing promotional messaging with graphics used in-store and across email, SMS, paid media, and web, reaching 3.5 million users annually.
Own & manage brand standards for company-wide consistency.
Implemented Asana as a team project management system, developing workflow automations and improving team efficiency.
Red Edge, LLC
Creative Strategy Designer
2020 – 2023
Design website redesigns/microsites, reports, event collateral, social graphics, ads, and more on tight deadlines.
Work directly with clients to develop brand strategy and produce creative collateral that increases engagement.
Make recommendations based on data and testing, with a strong understanding of the target audience and current digital trends.
Animate short clips for social media.
Manage client projects, timelines, and meetings to understand goals, organize workloads, and delegate work to team members.